Vodafone launches new Just Ask Once customer service pledge

Airtel targets resolution of customer query with new campaign, ETBrandEquity

customer query

Barclays has explained an important withdrawal limit rule after a complaint from an unhappy customer. The customer took to social media to share their frustrating story, after they faced a long journey to get to their local branch. This summer, the military bank plans to launch a secure e-mail and electronic-messaging campaign management system, said Shaw. The 20-year-old messaged to see if he could get a replacement and met Pablo, who lives in California, in the online chat support room. He contacted the online support team when he learned that one of his records had been damaged in the mail. Guest services scores are also influenced by customer satisfaction surveys and the speed of checkout.

customer query

In fact, Javelin research shows that among the top 25 retail banks in the U.S., only three have in-app messaging with a human, meaning Novo’s offering is rare. Novo’s investment in customer service technology comes at a time when other fast-growing neobanks have struggled to keep up with customers’ demands. It also comes as competition for small businesses’ bank accounts is picking up among banks and fintechs. Now in beta testing, the new system—an e-mail routing and management tool for customer queries—will reduce response times from three or four minutes on average to less than a minute, Shaw estimated. And with more customers accessing the bank via e-mail, the system could reap savings of hundreds of thousands of dollars that are now being spent on incoming global calls to the company’s toll-free number, Shaw said.

But in the early months of the pandemic, Novo stepped up its efforts by using Zendesk’s technology to automate responses to customer queries, track common concerns and summon valuable customer information during a service request. In the early days of Novo, a challenger bank for small businesses, its founders answered every customer query personally from their Gmail accounts. A few years ago, Bank of America’s military subsidiary set out to cut costs by answering customer queries via e-mail.

customer query

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The problem, however, was finding a system that could handle the sensitive customer data securely. Vodafone users will now only have to deal with a single customer service agent in order to have their query resolved after the mobile network revamped its approach to helping customers. For example, Novo introduced “Novo Reserves” in January, which are subaccounts that customers can use to organize the funds in their main accounts.

customer query

Vodafone launches new ‘Just Ask Once’ customer service pledge

More and more banks are adopting systems like this one, with some level of automation for handling things like e-mail-based customer queries. Kale estimates that 80% of customers are open to this quick-answer interaction, which normally takes place over chat and email, and that Answer Bot helps deflect 5% of tickets that would otherwise have gone to an agent. This is a feature that uses artificial intelligence to pick up on keywords in channels such as chat and email and provide answers to simple questions. For example, a question about how to activate a debit card may call up an article with instructions. Brian Kale, director of customer success at Novo, started streamlining customer interactions with software from Zendesk when he joined in January 2019.

For example, in the spring of 2020, Novo experimented with reversing the order in which the two options for seeking support were presented in the mobile app. Instead of first listing the option to contact support, Novo moved its frequently asked questions to the top of the page. The Miami company’s approach to customer service has changed a lot since then — by necessity. Its customer base jumped from 300 users in January 2019, while Novo was still in beta, to 5,000 users by the end of that year. The numbers climbed into the tens of thousands in 2020 and swelled to more than 100,000 this year.

  • Barclays has explained an important withdrawal limit rule after a complaint from an unhappy customer.
  • Novo’s investment in customer service technology comes at a time when other fast-growing neobanks have struggled to keep up with customers’ demands.
  • A few years ago, Bank of America’s military subsidiary set out to cut costs by answering customer queries via e-mail.
  • The company entered 2021 with five support representatives and has increased that count to 30 over the past seven months.
  • And with more customers accessing the bank via e-mail, the system could reap savings of hundreds of thousands of dollars that are now being spent on incoming global calls to the company’s toll-free number, Shaw said.
  • This summer, the military bank plans to launch a secure e-mail and electronic-messaging campaign management system, said Shaw.
  • Reproduction of news articles, photos, videos or any other content in whole or in part in any form or medium without express written permission of moneycontrol.com is prohibited.

The neobank found this was one of the most common requests from its base, especially “profit first” business owners who wanted to ensure taxes, payments and income were properly balanced. This high-touch service is especially important for Novo’s customers, which are largely one- and two-person companies. Benton finds that Novo differentiates itself from neobank competitors with personalized service, comprehensive FAQs and speedy human responses. Currently, Novo is at 10 article views per ticket created, meaning there are 10 articles viewed by anyone on Novo’s help center compared with how many tickets are created. Some simple design changes encouraged customers to do their own research rather than submit a ticket.

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customer query

Instead, customers can use the My Vodafone app to start their query and the agent will either resolve the issue straight away or, in more complex cases, “proactively” message the customer with updates. The Sun revealed how Target shopper Jonah Taylor, of Pennsylvania, found the love of his life during a chat with a customer service rep. To address phone calls, Novo transitioned from landlines to Zendesk Talk, the company’s cloud-based call center software, within days as employees scattered across the country to continue doing their jobs remotely. Customers of Barclays can also access their money with their debit card via any cash machine displaying the Visa or Plus symbol. “There is nothing you can do or say that will change that fact.” In an effort to smooth things over, Barclays reached out to apologise for the inconvenience. The bank said that they maintain a presence in “a lot of communities even if the branch has closed” while also suggesting the disgruntled customer could try using their online branch finder tool.

Bank of America Corp., the military bank’s $45 billion parent company, has undertaken several e-business-related ventures in recent years. Reproduction of news articles, photos, videos or any other content in whole or in part in any form or medium without express written permission of moneycontrol.com is prohibited. Michael, who works in the Los Angeles area, revealed that employees could take a hit on their customer service scores if they fail to meet the request. Customer service representatives will now be able to access information gathered from other departments. And the e-mail channel could allow representatives to double the amount of inquiries they handle each day, from about 100 to 200, Shaw said, depending on the types of inquiries.

To give its agents more insight about a customer when they reach out, Novo built a custom app with Zendesk’s open application programming interface. When agents receive a ticket, they view an on-screen dashboard with a profile of a business owner, including recent interactions, meaning they don’t have to flip between screens or put the customer on hold to look up key details. In 2020, as the world started to lock down and the company went remote, Novo’s weekly ticket count climbed to about 1,800 per week for three representatives to handle. Speed is paramount for small-business owners, said Ian Benton, a senior analyst in digital banking at Javelin Strategy & Research. In his own analysis of the Novo app for Javelin, he has found that customer service representatives respond quickly to in-app queries.

“Novo realized quickly that in any industry, not just banking, the differentiator between you and competitors is the customer experience,” Kale said. We’re pleased to offer a number of advertising opportunities to high quality brands including sponsored content, competitions and advertising placements. If Target workers don’t meet the deadline, then they will get a second notice from the system. The company entered 2021 with five support representatives and has increased that count to 30 over the past seven months.